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Erdem X H&M
Client H&M
Year 2017
Studio Bon was responsible for the executional art direction, graphic design and visual identity of the global ERDEM x H&M campaign.
The collection was launched worldwide on 2 November 2017 in selected stores & online.
The collection was launched worldwide on 2 November 2017 in selected stores & online.
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Credits
Creative direction Donald Schneider
Art direction Studio Bon
Film concept and director Baz Luhrman
Photography Michal Pudelka
Styling Mattias Karlsson