Locations for the casting sessions were The Lab in Copenhagen, The Thief in Oslo and Sven-Harrys Konstmuseum in Stockholm. The casting contest was open and announced on OleHenriksen social media channels including media partners ELLE in Denmark and Sweden, Costume in Norway plus influencers such as Annebel Rosendahl and Camilla Åstrand. 15 finalists from each Scandinavian country were finally invited to casting sessions to meet with the brand’s founder Ole Henriksen. Each winner from each country was chosen as the next face of OleHenriksen Skincare – #NextOleWonder.
Photography: Mathias Nordgren
Videographer: Johan von Reybekiel