#socialmedia

LOCAL INFLUENCER CAMPAIGN FEMMAN

Studio Bon created Femman’s AW18 campaign Finally Autumn in Femman. The social media based campaign ran over a five week course on Femman’s social media plattforms, appeared on billboards and trams around Gothenburg and was featured in local newspapers.

#artdirection #digital #production #socialmedia #Femman

Finally Autumn in Femman highlighted Femman’s exciting variety of shops and autumn collections. Three well-known Influencers starred in the campaign: Madeleine Forsling, Matilda Djerf and Hugo Jimenez.

Concept, creative direction and production Studio Bon
Photography Kim Svensson
Styling Julia Stridh
Make up & hair Johanna Persson
Styling assistant Sophia Stridh
Talents Madeleine Forsling, Hugo Jimenez & Matilda Djerf

H&M Studio S/S 2017 Show

Studio Bon was the official film, photography and social media producer at the H&M Studio SS17 show. The Studio SS17 collection debuted at Paris Fashion Week and was H&M’s first ‘see now, buy now’ collection.

#socialmedia #content #film #online #livestream #vr360 #HMStudioSS17

The show took place in the Tennis Club de Paris on 1 March and was also live-streamed to hm.com and several outdoor screen around the world, such as Times Square in NYC. The show could also be viewed in VR/360 on YouTube using a 4K multicam-setup consisting of four Nokia OZO cameras.

Runway Photography: Mathias Nordgren

FEMMAN MAGAZINE – A PRINT AND ONLINE PUBLICATION

As part of the refurbishment and re-branding of Femman, one of Gothenburg’s main shopping malls owned by Hufvudstaden, Studio Bon conceptualised and produced Femman Magazine. The magazine focuses on fashion as well as highlighting the new cultural scene of Gothenburg.

#content #print #online #socialmedia #retail #femmangbg

Studio Bon designed and produced all content published in the magazine; including interviews with some of Gothenburg’s top innovators, entrepreneurs and up-and-coming stars. The magazine content was also adapted to and published on femman.com and in social media.