Studio Bon created the epic Absolut Iconic exhibition, fashion show and after party during Fashion Week Stockholm S/S 2019.
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Absolut Vodka has an history of discovering and supporting pioneering designers, artists and magazines at an early stage, helping them to develop and grow. Studio Bon brought the Absolut Vodka’s Fashion collection to life in a contemporary and exciting setting during Fashion Week Stockholm, celebrating the iconic heritage while also turning the gaze towards the future.
Concept, creative direction and production Studio Bon
Styling Naomi Itkes
Set Designer Lisa Berkert Wallard
Make up & hair Josefina Zarmén & Josefin Gligic
Styling assistant Sofia Wikström & Amanda Hörlin
Models Lydia Ericsson Wärn, Elsa Sjökvist, Cosette Bäckman, Erik Galli, Yngvild Saeter, Jaana Alokski
Music Ladies Love Hiphop
Runway photography Mathias Nordgren
Steadicam Andreas Hollgren