Billie Eilish
Client H&M
Year 2020
For the launch of H&M’s Billie Eilish merch collection, Studio Bon translated Billie Eilish’s style into a visual story of bold shapes and motions in collaboration with 3D artist Ines Alpha. The campaign spanned organic and bought Instagram, Instagram Stories, and Snapchat.
![](https://freight.cargo.site/t/original/i/f19e88d6b8954d1b57d89f5ae2873e4497f369b7582e9d4073555d46b20f7142/Billie-Eilish_StudioBon_4.jpg)
![](https://freight.cargo.site/t/original/i/26f1b52fd5c3647a4d9b9fbbc545f6dab9677ea3ec5622bff602d6a37ff2b9b9/Billie-Eilish_StudioBon_2.jpg)
![](https://freight.cargo.site/t/original/i/07fad93d2df91199748e5b569dfce80c19fe789b043116d2950d70fa3c183109/Billie-Eilish_StudioBon_3.jpg)
![](https://freight.cargo.site/t/original/i/d5fc29f37ff099b7f58f360c93e69d54e8623b6f18530c8b9a14d96262647300/Billie-Eilish_StudioBon_1.jpg)
Credits
Concept & Art direction Studio Bon
Photography & Director Frida Marklund
Stylist Anna Fernandez
3D Artist Ines Alpha
Set designer Joel Junsjö
Concept & Art direction Studio Bon
Photography & Director Frida Marklund
Stylist Anna Fernandez
3D Artist Ines Alpha
Set designer Joel Junsjö